About
McQuade Inc. is the collaborative design & illustration practice of Nicole and Mike McQuade. Together, and with collaborators, we craft unique and memorable solutions for visual identities, books, websites, package design, apparel, key art, editorial illustration/collage, and interior spaces for a diverse range of clients both large and small.
Projects Inquires
Partners

Nicole McQuade
Whether it's a brand identity, an interior space, or 50 pages of a catalog, Nicole loves projects where she can craft a visual world that feels cohesive, interesting, and intentional. She finds that the answers to design problems are often in the research, and feels strongly that getting to know a client at their core makes for a better design solution 100% of the time. Her work has been recognized by Print’s regional design annual, multiple Logo Lounge books and on interior websites such as Apartment Therapy, Design Sponge, and The Every Girl.
@nicolemcquade

Mike McQuade
As a creator, Mike has spent his career making illustrations that call attention to important issues facing our world today for outlets such as the Atlantic, the New Yorker, the Washington Post, New York magazine, and NPR, as well as many globally recognized brands and small start-ups alike. His work has been recognized by the American Institute of Graphic Arts, American Illustration, the New York Times, Communication Arts, Art Directors Club(YG9), and VICE. He was recently interviewed by Criterion Collection about his process for designing the Citizen Kane boxset.
Illustration and Art Site
@mikemcquade
WHO WE WORK WITH
Directly with clients
We believe the best branding work happens when you work directly with the person designing your brand. From the first conversation through the final details, you’ll have a direct line to your designer—without layers of account managers or ideas getting lost in translation.That close collaboration means we can move quickly, ask better questions, and develop a deeper understanding of your business, your goals, and what makes your brand unique. It’s a more personal, streamlined approach to branding that creates space for better ideas, stronger relationships, and ultimately, a better brand.
Partnering with teams
We often partner with design studios, creative teams, and advertising agencies when a project calls for a specific design skill set or an experienced creative lead. We bring an independent perspective, strong conceptual thinking, and meticulous execution to help teams push the work further.We can step in as a client-facing creative partner, collaborating directly with your team and presenting work alongside you, or work quietly behind the scenes as a trusted design resource. Either way, we integrate seamlessly with your process, complement your team’s capabilities, and help bring the strongest possible idea to life.

SELECT
CLIENTS
CLIENTS
Abrams Press
Apple
Chirps
Criterion Collection
Elle
Found
Google
Harper Collins
Apple
Chirps
Criterion Collection
Elle
Found
Harper Collins
Harvard Business Review Press
Nike
Norml
Penguin Random House
Pentagram
Puma
Red Wing Shoes
Nike
Norml
Penguin Random House
Pentagram
Puma
Red Wing Shoes
Rolling Stone
RXBAR
Skyline Furniture Mfg.
The Atlantic
The New York Times
The New Yorker
Utopia
Wired
RXBAR
Skyline Furniture Mfg.
The Atlantic
The New York Times
The New Yorker
Utopia
Wired
CAPABILITIES
Apparel Design
Art Direction
Brand Identity
Collateral Design
Iconography
Illustration
Infographic Design
Art Direction
Brand Identity
Collateral Design
Iconography
Illustration
Infographic Design
Logo Design
Packaging
Print Design
Signage
Stationery
Style Guide Creation
Styling & Decor
Website Design
Packaging
Print Design
Signage
Stationery
Style Guide Creation
Styling & Decor
Website Design